Gatefolds,bleed pages,inserts,and creative space buys are ways of increasing:
A) the cost efficiency of magazines
B) the geographic flexibility of magazines
C) the selectivity of magazines
D) the creativity of magazine ads and their ability to attract readers' attention

Question

Quizplus · Accepted Answer

Gatefolds, bleed pages, and inserts are all techniques of creative advertising space. These techniques allow advertisers to increase ad size and creativity, which can increase reader engagement and attention. Creative space buys are also a way to enhance ads' effectiveness by placing them in non-traditional locations within the magazine, such as on the front cover, on postcards, or on bookmarks. These methods all help to improve the creativity of magazine ads and ultimately attract more readers' attention. None of these techniques directly impact cost efficiency, geographic flexibility, or selectivity of magazines.

Gatefolds,bleed Pages,inserts,and Creative Space Buys Are Ways of Increasing