Relationship marketing or selling focuses on cutting prices to gain the sale.

Question

Quizplus · Accepted Answer

Relationship marketing or selling focuses on building strong and long-term relationships with customers, understanding their needs and preferences, providing personalized services, and creating value for them. This approach is not solely based on cutting prices, as it puts emphasis on customer satisfaction and loyalty over short-term profit gains.

Relationship Marketing or Selling Focuses on Cutting Prices to Gain