The small file,placed on the computer of a customer who visits a website,which helps to track the customer and infer the customer's interests is called a(n) ________.
A) product
B) cookie
C) reminder
D) identity tag
E) target chip
Correct Answer:
Verified
Q201: A major difference between reminder advertising and
Q202: When an advertiser pays a fixed amount
Q204: "Comparative advertising":
A) is usually ignored by consumers.
B)
Q207: Reminder advertising
A) tries to develop primary demand
Q215: All of the following are product-based advertising
Q217: The advertising medium of _ reaches local
Q219: Institutional advertising:
A) tries to stimulate primary demand
Q240: Which of the following advertising media would
Q256: When considering the advertising medium of magazines,
Q259: Regarding advertising media selection, which of the
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents