Accurately assessing the competitiveness of a company's cost structure and value proposition requires
A) that managers understand an industry's entire value chain system.
B) that managers understand the detail of their own company's value chain.
C) that managers are involved in functional strategy development.
D) that managers understand the firm's profitability outlook.
E) All of these choices are correct.

Question

Quizplus · Accepted Answer

Accurately assessing the competitiveness of a company's cost structure and customer value proposition requires that company managers understand an industry's entire value chain system for delivering a product or service to customers,not just the company's own value chain,as shown in Figure 4.2.

Accurately Assessing the Competitiveness of a Company's Cost Structure and Value