Determining whether a company's prices and costs are competitive
A) requires looking at the costs of a company's internally performed activities and the costs of its suppliers and forward channel allies (distributors/dealers).
B) requires performing pricing surveys on at least a quarterly basis.
C) involves developing close relationships with buyers to determine if the market is showing signs of increasing price sensitivity.
D) typically involves the use of activity-based cost accounting by the company's key retail customers.
E) All of these choices are correct.

Question

Quizplus · Accepted Answer

A company's value chain is embedded in a larger system of activities that includes the value chains of its suppliers and the value chains of whatever distribution channel allies it utilizes in getting its product or service to end users.

Determining Whether a Company's Prices and Costs Are Competitive