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Which of the Following Statements Is True of Web-Based Shopping

Question 30

Multiple Choice

Which of the following statements is true of web-based shopping and online self-service applications?


A) They reduce understanding of customer requirements and motives in the long term.
B) They increase the amount of time spent in face-to-face interactions with the customer.
C) They enforce more rigorous security measures than brick-and-mortar versions.
D) They reduce customer loyalty in the long term.

Correct Answer:

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