When Consumers Associate a Brand with a Certain Level of Quality

When consumers associate a brand with a certain level of quality and familiar attributes, allowing consumers to make quick decisions, the brand

A) establishes novelty.
B) is the only one the consumer will consider.
C) reduces delivery costs.
D) facilitates purchasing.
E) creates brand dilution.
A brand can facilitate purchasing because the customer can quickly recognize it and decide whether to purchase it based on brand associations.