Comparative rating scales
A)Differ from graphic and itemized scales in that judgments are made independently with comparative scales.
B)Allow for the evaluation of favorability of individual objects.
C)Are typically better than graphic or itemized rating scales in eliminating halo effects.
D)Both a and b.
E)a,b,and c.

Question

Quizplus · Accepted Answer

Comparative rating scales are typically better than graphic or itemized rating scales in eliminating halo effects because they require direct comparison between objects, reducing bias.

Comparative Rating Scales