Identify the controlled sale market testing method that involves outlets even if on a very limited basis.
A) Direct marketing
B) Speculative sale
C) Informal selling
D) Minimarketing
Correct Answer:
Verified
Q32: InfoScan is best described as a:
A)direct marketing
Q33: Controlled-distribution scanner markets (CDSMs)are based on scanner
Q34: The role of simulated test marketing in
Q35: The speculative sale approach is most likely
Q36: The distinguishing feature of ASSESSOR'S A-T-A-R is
Q38: Which of the following methods can be
Q39: Under which of the following conditions the
Q40: Which of the following is a controlled
Q41: Today test marketing has been largely replaced
Q42: Explain test marketing with an example.
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