The basic new products process begins with:
A)concept generation.
B)opportunity identification and selection.
C)concept / project evaluation.
D)development.

Question

Quizplus · Accepted Answer

The new product development process typically begins with identifying and selecting opportunities for new products, such as through market research or customer feedback. This step is crucial in ensuring that the product being developed is viable and meets the needs of the target audience.

The Basic New Products Process Begins With