The "fuzzy front end" of the new product process is composed of all of the following EXCEPT:
A)prototype development.
B)strategic planning.
C)concept generation.
D)concept / project evaluation.

Question

Quizplus · Accepted Answer

Prototype development is not part of the fuzzy front end of the new product process, which typically includes activities such as strategic planning, concept generation, and concept/project evaluation. The fuzzy front end refers to the early stages of the new product development process when ideas are still being formed and defined, and there is often a lack of clarity or certainty about the direction of the project. Prototype development typically occurs later in the new product process when the concept has been more fully developed and refined.

The "Fuzzy Front End" of the New Product Process Is