Solved

A Product Advantage Is Defined As

Question 56

Multiple Choice

A product advantage is defined as:


A) any physical characteristic of a product.
B) the performance characteristic of a product.
C) a favorable result the buyer receives from use of the product.
D) the characteristic that no product in the same category can provide.
E) a particular advantage that has the ability to satisfy the buyer's need.

Correct Answer:

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