The main function of personal selling is to build relationships with customers.
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Q31: As a business consultant,the salesperson gives advice
Q32: Transaction selling is practiced by firms producing
Q33: Relationship marketing and the marketing concept both
Q34: Salespeople who fulfill the consultative role of
Q35: Service quality is an objective assessment determined
Q37: Marketing's main customer contacts are buyers.
Q38: Today,the typical sales call focuses on a
Q39: According to the text,what are the two
Q40: In transaction selling,the seller contacts customers after
Q41: Customers fall into one of three groups.They
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