All of these are benefits to standardized marketing strategies on a global basis EXCEPT___________.
A) uniformity of product design
B) lowered R&D costs
C) the ability to discretely address local market needs
D) economies of scale in production and marketing
Correct Answer:
Verified
Q9: A completely standardized marketing mix is common
Q10: Shakeena's Canadian firm has just entered into
Q11: The EPRG framework proposes four orientations by
Q12: The global marketer who confidently proclaims,"The world
Q13: Within the EPRG framework,global firms whose strategies
Q15: The process of interaction and integration among
Q16: The term 'global village' refers to the
Q17: Because regional,integrated markets like the EU have
Q18: Most people around the world have positive
Q19: Attaining worldwide coordination,rationalization,and integration of all marketing
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents