Which of the Following Statements Does NOT Describe a Role

Which of the following statements does NOT describe a role personal selling plays in an organization's marketing effort?

A) Salespeople monitor investments in R&D and production facilities.
B) Salespeople match company interests with customer needs to satisfy both parties.
C) Salespeople play a dominant role in implementing an organization's push marketing strategy.
D) Salespeople are the critical link between organizations and their customers.