How does relationship selling create customer value?

Question

Quizplus · Accepted Answer

Relationship selling focuses on building a long-term partnership between the salesperson and the customer, which involves understanding the customer's needs and providing creative solutions to their problems. By doing so, relationship selling creates customer value and fosters customer loyalty, ultimately leading to increased sales and customer satisfaction. Option A is not necessarily a benefit of relationship selling; option B is more transactional than relational and may not create long-term value; option C does not take into account individual customer needs and may not be effective in creating customer value.

How Does Relationship Selling Create Customer Value