Figure: 5-3
-In Figure 5-3,letter "A" represents the __________ influences that can affect the consumer purchase decision process.
A)economic
B)situational
C)psychological
D)socio-cultural

Question

Figure: 5-3 
-In Figure 5-3,letter "A" represents the __________ influences that can affect the consumer purchase decision process.
A)economic 
B)situational 
C)psychological 
D)socio-cultural

Quizplus · Accepted Answer

Psychological influences are those that originate within the consumer and include their beliefs, attitudes, and motivations.

Figure: 5-3 -In Figure 5-3,letter "A" Represents the __________ Influences That Can