The three teenaged girls spent hours at the store trying on various outfits,looking at possible combinations,and asking each other,"How do you think this outfit looks?" This situation is most closely related to which of the following situational influences?
A)purchase task
B)social surroundings
C)physical surroundings
D)temporal effects

Question

Quizplus · Accepted Answer

The presence of friends or family members can influence a consumer's buying decision, and in this case, the girls' behavior of trying on outfits, seeking opinions from each other, and spending time together indicate that social surroundings are influencing their purchase decision.

The Three Teenaged Girls Spent Hours at the Store Trying