The most basic level of competition is:

Question

Quizplus · Accepted Answer

The most basic level of competition is product versus product, as companies are ultimately competing on the features, benefits, and value provided by their individual products in order to capture consumer demand. While industry versus industry, product line versus product line, company versus company, and brand versus brand may also involve competition, they operate at higher levels of abstraction and are ultimately resolved by success at the individual product level.

The Most Basic Level of Competition Is