Why may consumers often engage in exploratory consumer behaviour such as being early adopters of new products?
A) Offer a change of pace
B) Offer relief from boredom
C) Satisfy a thirst for knowledge and the urge of curiosity
D) All of the above
Correct Answer:
Verified
Q21: The existence of a need may not
Q22: Which of the following is not a
Q23: Which is more important in a low
Q24: A hedonic influence refers to which of
Q25: When is dissonance likely to increase?
A)When the
Q27: What is "cognitive dissonance"?
A)When customers experience some
Q28: The degree of perceived relevance and personal
Q29: The term lifestyle refers to a person's
Q30: Which of the following is part of
Q31: In a consumer situation, the search may
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