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Why Has the Use of Social Class to Explain Differences

Question 66

Multiple Choice

Why has the use of social class to explain differences in consumer behaviour been criticised?


A) Because it is difficult to categorize individuals into succinct social class categories
B) Social class categories are seen as an antiquated measure and are not an accurate measure of the differences that exist in consumer spending patterns
C) Social class categories do not reflect changes in modern society
D) Social class categories may not relate to differences in disposable income

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