Which of the following statements is true?
A)In industrial marketing, over 70% of the marketing budget is usually spent on the sales force
B)In consumer marketing, over 70% of the marketing budget is usually spent on the sales force
C)All of the above
D)None of the above

Question

Quizplus · Accepted Answer

In industrial marketing, a significant portion of the budget is often allocated to the sales force due to the nature of B2B relationships and the need for personal selling.

Which of the Following Statements Is True