Which of the following statements is true?
A) The marketing concept is focused on the support of the sales function
B) The marketing concept is concerned with mainly the achievement of corporate goals through excellent product design, value pricing strategies and excellent promotional strategies
C) The marketing concept is focused on the development of value for money products/ services that are high in quality and which beat the competition
D) The marketing concept is the achievement of corporate goals through meeting and exceeding customer needs better than the competition
Correct Answer:
Verified
Q68: Which of the following statements is true?
A)The
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Q70: Marketing orientated companies attempt to achieve which
Q71: The traditional marketing mix consists of?
A)7 P's
B)4
Q72: Marketing orientated companies show concern throughout the
Q74: The societal marketing concept holds that marketing
Q75: Which of the following is true?
A)Value-based marketing
Q76: The societal marketing concept is a newer
Q77: Two essential ingredients are important in any
Q78: Which of the following statements is true?
A)Production
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