Grouping potential buyers into meaningful segments involves meeting some specific criteria that answer the following question:
A)Is this product useful on a global scale?
B)Is it possible to reposition this product?
C)Is there too much competition for this product?
D)Is the market loyal to the product?
E)Would segmentation be worth doing and is it possible?

Question

Quizplus · Accepted Answer

The question specifically refers to criteria for grouping potential buyers into segments, and one of the criteria is whether segmentation would be worth doing and is possible. Therefore, the best choice is E. The other choices are not directly relevant to the question of segmentation.

Grouping Potential Buyers into Meaningful Segments Involves Meeting Some Specific