A collection of databases, or __________, is where a firm's marketing data are stored.
A)data vault
B)data depot
C)data warehouse
D)data storehouse
E)data stockroom

Question

Quizplus · Accepted Answer

A collection of databases where a firm's marketing data are stored is called a data warehouse. This centralizes the data storage and management, making it easier for marketers to access and analyze the data. The other options (data vault, data depot, data storehouse, and data stockroom) are not commonly used terms in the field of data management.

A Collection of Databases, or __________, Is Where a Firm's