Question 1

The set of values, ideas, and attitudes that is learned and shared among the members of an organization is referred to as

Accepted Answer

The set of values, ideas, and attitudes that is learned and shared among the members of an organization is referred to as corporate culture. The other options are related to specific components within corporate culture but do not encompass the entire concept.

Question 2

Two laws specifically intended to curb economic espionage and bribery in international marketing are

Accepted Answer

The two laws specifically intended to curb economic espionage and bribery in international marketing are the Economic Espionage Act and Foreign Corrupt Practices Act. The Economic Espionage Act covers the theft of trade secrets and provides for both civil and criminal penalties. The Foreign Corrupt Practices Act makes it illegal for U.S. companies to bribe foreign officials for business purposes and requires them to keep accurate records of all transactions with foreign officials. Both acts aim to promote fair competition and protect American companies from unfair practices by foreign competitors.

Question 3

Six executives of Tyson Foods, one of the world's largest poultry, beef, and pork processors, were arrested for the illegal smuggling of undocumented foreign workers into the United States to work at Tyson plants. Based on this information, one could conclude that Tyson's violations were the result of __________, one of the major reasons some company employees engage in unethical behavior.

Accepted Answer

The fact that executives were involved indicates that the unethical behavior was influenced by the behavior or decisions of top management. The other answer choices do not necessarily relate to this specific situation.

Question 4

An Internet consulting company that develops complex marketing strategies for its customers has a manner of dress expressed as "We don't wear ties." This practice helps describe the Internet company's

Accepted Answer

The company's manner of dress, expressing "We don't wear ties," suggests a relaxed and casual attitude towards work, which reflects the company's corporate culture. This cultural aspect also aligns with the nature of the internet industry, which tends to value creativity, innovation, and flexibility. Therefore, the best answer is E, corporate culture.

Question 5

A formal statement of ethical principles and rules of conduct is referred to as

Accepted Answer

A code of ethics is a formal document that outlines the ethical principles and rules of conduct that an organization or profession is expected to adhere to. It provides guidance on how to behave in situations where ethical dilemmas arise and helps to ensure that all stakeholders, including employees, customers, and shareholders, are treated fairly and with respect.

Question 6

A home repair referral network profiles home service companies for homeowners looking for a contractor or handyman. To ensure that recommended companies are reliable, the network checks the business licenses, insurance coverages, Better Business Bureau records, and three trade references. The recommended home service company also has to agree to __________, which includes maintaining professionalism and guaranteeing the quality of its work.

Accepted Answer

A code of ethics outlines the standards and principles of conduct that a business must adhere to. By agreeing to a code of ethics, the home service company is committing to maintaining professionalism and guaranteeing the quality of its work.

Question 7

A health club wishes to follow the American Marketing Association Statement of Ethics and decides to offer a modified workout class at a very low price for senior citizens who otherwise might not be able to afford their services. This action exhibits which key AMA ethical value?

Accepted Answer

The answer of A health club wishes to follow the...

Question 8

Even though his business is very small, the owner of a local restaurant wants to follow the American Marketing Association Statement of Ethics. Every month there is a "company cookout." At the end of the meal, the employee (from owner to members of the cleaning staff) who had the best idea for improving the restaurant is honored and given a $25 gift certificate plus a T-shirt that reads, "Great Minds Think Like Me." This action exhibits which key AMA ethical value?

Accepted Answer

"We will appropriately acknowledge the contributions of others,such as consultants,employees,and co-workers,to our marketing endeavors." American Marketing Association Statement of Ethics-Ethical Values: Respect (bullet 4).

Question 9

Transparency International is an organization that

Accepted Answer

Transparency International is an organization that monitors and ranks countries on the basis of their perceived level of bribery. They publish an annual Corruption Perceptions Index that ranks countries from least to most corrupt based on expert assessments and surveys of corruption in the public sector.

Question 10

A recent study of business executives reported that __________ percent had witnessed ethically troubling behavior.

Accepted Answer

63 percent of business executives reported witnessing ethically troubling behavior according to the study.

Question 11

Corporate culture refers to

Accepted Answer

Corporate culture refers to the shared set of values, beliefs, attitudes and practices that characterize an organization. It is the personality of a company and encompasses more than just its formal structure, procedures and policies. It influences the behavior and decisions of all members of an organization and is commonly learned through socialization and experience within the workplace.

Question 12

A code of ethics is a formal statement of ethical principles and

Accepted Answer

A code of ethics primarily outlines rules of conduct and standards for behavior in a particular profession or organization. While it may include legal restrictions and align with cultural values and core/moral values, its main purpose is to establish ethical guidelines for behavior within a specific context.

Question 13

The American Marketing Association Statement of Ethics is centered on three general norms. Marketers must do no harm, foster trust in the marketing system, and

Accepted Answer

Choice B accurately summarizes the central theme of the American Marketing Association's Statement of Ethics. The statement emphasizes the importance of ethical values, which include honesty, responsibility, fairness, and respect for consumers, in building trust and maintaining integrity in the marketing exchange system. The other choices are either too specific or not consistent with the overall message of the statement.

Question 14

Corporate culture manifests itself in many different ways: the ethical behavior of top management, expectations for ethical behavior present in formal codes of ethics, and

Accepted Answer

The answer of Corporate culture manifests itself in many different...

Question 15

The American Marketing Association Statement of Ethics identifies six key aspirational ethical values. These include _________, responsibility, fairness, respect, openness, and citizenship.

Accepted Answer

Honesty is one of the six key aspirational ethical values identified by the American Marketing Association Statement of Ethics.

Question 16

All of the following are addressed by an organization's code of ethics except

Accepted Answer

An organization's code of ethics typically covers important topics such as customer and supplier relationships, accurate recordkeeping, conflicts of interest, and contributions to political parties and government officials. However, it is unlikely to address the dress, sayings, and manner of work of employees, as these aspects are typically covered by separate policies or guidelines, such as a dress code or a code of conduct.

Question 17

Which of the following is a major reason for the violation of ethics codes?

Accepted Answer

Studies have shown that the perceived behavior of top management, such as promoting unethical behavior or ignoring unethical actions, can greatly influence an employee's decision to violate ethical codes. Fear of disciplinary action may also play a role, but it is not as significant as the influence of top management. Government regulation, family influence, and lack of religious beliefs are not major reasons for the violation of ethics codes.

Question 18

A code of ethics refers to

Accepted Answer

A code of ethics is a formal statement of ethical principles and rules of conduct that an organization or profession has established to guide its members in ethical decision-making and behavior. It provides a framework for ethical behavior, outlines expectations for conduct, and helps to build trust with stakeholders. It typically covers areas such as conflicts of interest, confidentiality, honesty, and respect for others. A code of ethics is an important tool for ensuring that a company or profession operates with integrity, treats its stakeholders fairly, and meets its obligations to society.

Question 19

Which of the following statements describes one of the major reasons codes of ethics are violated?

Accepted Answer

The answer of Which of the following statements describes one...

Question 20

A code of ethics is a formal statement of rules of conduct and

Accepted Answer

A code of ethics typically outlines principles and standards that govern behavior and decision-making in a particular profession or organization, based on a set of ethical principles. While it may incorporate legal restrictions, moral laws, core values, and cultural values, its primary focus is on ethical principles.

Quiz 4: Ethical and Social Responsibility for Sustainable Marketing