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During a Sales Presentation,you,as the Salesperson,must Be Prepared to Correct

Question 33

Multiple Choice

During a sales presentation,you,as the salesperson,must be prepared to correct a negative impression the prospect may have about a product.What must you be prepared to do?


A) Alter the importance of the attributes-make quality and service more important than price.
B) Bring out unnoticed attributes of your products.
C) Alter the buyer's beliefs about your product(s) and/or your competitors' products.
D) Change the person's search for the "ideal" product into a more "realistic" product.
E) All of these choices are correct.

Correct Answer:

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