A gatefold is a(n)
A) rate card used for cover positions.
B) three-dimensional ad in a magazine.
C) method used to decrease advertising clutter.
D) insert with pages that extend and fold over to fit into a magazine.
E) ad that generates interest by repetition throughout the publication.

Question

Quizplus · Accepted Answer

A gatefold is an insert with pages that extend and fold over to fit into a magazine. It creates a larger advertising space and can add visual interest to the ad.

A Gatefold Is A(n)