Data generalizability is:
A)the degree to which the data is an accurate portrait of the target population.
B)the degree to which a specific question or investigated issue leads the respondent to give a socially expected response.
C)refers to how hard the respondent needs to work to respond and the level of preparation required to create an environment for the respondent.
D)refers to the degree to which respondents share some similarities.
E)refers to the percentage of the general population that is the subject of the market research.

Question

Quizplus · Accepted Answer

The Answer is A

Data Generalizability Is