An entry strategy in which a firm maintains complete ownership of its plants, operational facilities, and offices in a foreign country is called:

Question

Quizplus · Accepted Answer

Direct investment involves maintaining complete ownership and control over operations and facilities in a foreign country. Strategic alliances and joint ventures involve shared ownership and control, while franchising and licensing involve granting some level of control or rights to another entity.

An Entry Strategy in Which a Firm Maintains Complete Ownership