A company's emphasis on customer satisfaction develops as a consequence of a
A)customer orientation.
B)product orientation.
C)service orientation.
D)sales orientation.
E)competitor orientation.

Question

Quizplus · Accepted Answer

A company's emphasis on customer satisfaction develops as a consequence of a customer orientation, where the company focuses on understanding and meeting the needs and wants of the customers. This results in the company striving to provide high-quality products or services that meet or exceed customer expectations, leading to higher customer satisfaction. Product orientation emphasizes the quality of the product, service orientation focuses on delivering outstanding service, sales orientation emphasizes sales volume over customer needs, and competitor orientation focuses on outperforming competitors rather than meeting customer needs.

A Company's Emphasis on Customer Satisfaction Develops as a Consequence