A Manufacturer of a Cookware Line Decides to Advertise on the Food

A manufacturer of a cookware line decides to advertise on the Food Network instead of on the three main networks,because it is less expensive to do so.As a result,the manufacturer can run its advertisement more frequently,and will hopefully increase the frequency that the target market will see the advertisement.This type of strategy is aimed at

A) increasing revenue per ad dollar.
B) decreasing rate of trial.
C) increasing rate of trial.
D) decreasing revenue per ad dollar.
E) decreasing marketing ROI.