Think about the various marketing strategies as you read the following choices to determine which one describes a market penetration strategy.

Question

Quizplus · Accepted Answer

A market penetration strategy focuses on increasing the sales of existing products to existing markets. This can be achieved through various tactics such as advertising, promotion, and pricing strategies to attract more customers or increase loyalty among current ones. Therefore, selling more of current products to existing markets is the best choice that describes a market penetration strategy.

Think About the Various Marketing Strategies as You Read the Following