Most business marketers rely on _____,which are written for a particular trade,profession or industry.
A) Sales literature
B) Newspapers
C) Newsletters
D) Trade publications
E) Brochures
Correct Answer:
Verified
Q19: The planning and staging of an event
Q20: Radio can deliver the frequency and reach
Q21: A publication having a controlled circulation:
A) Is
Q22: A position is:
A) The product's market share
B)
Q23: What is the most important variable to
Q25: Circulation audits are used to verify:
A) CPM
Q26: When a typical ad lacks visual interest:
A)
Q27: From a creative strategy statement,a(n)_ would be
Q28: Those products of which the consumer is
Q29: The media plan:
A) Determines what the content
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