From a creative strategy statement,a(n)_____ would be developed,which can be based on rational motives or emotional motives.
A) Interest
B) Opinion
C) Image
D) Appeal
E) Medium

Question

Quizplus · Accepted Answer

A creative strategy statement is developed to guide the creation of an effective advertisement. The development of an appeal, based on either rational or emotional motives, is a vital part of this process. Therefore, choice D, appeal, is the best answer.

From a Creative Strategy Statement,a(n)_____ Would Be Developed,which Can Be