Allison is at a workshop where a presenter is attempting to persuade people to make a rather risky but potentially profitable financial investment.The arguments for investing appeal to logic and reason.After slowly and carefully considering the presenter's arguments, Alison finds that this person's idea sounds compelling and decides to invest.This example best demonstrates the
A) peripheral route to persuasion.
B) norm of reciprocity.
C) central route to persuasion.
D) foot-in-the-door technique.
Correct Answer:
Verified
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Q45: The elaboration likelihood model
A)views people as motivated
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A)social comparisons aid
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A)involves the use of non-message
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