George wants to increase the number of visits to his insurance firm's website,which specializes in rental insurance for college students.George decides to target Internet users who search for the terms "apartment," "insurance," and "student." Which of the following will be most helpful to George?

Question

Quizplus · Accepted Answer

Google AdWords will allow George to create targeted advertisements that will appear when users search for the specific keywords he is targeting. This will increase the likelihood that his website will be visited by his target audience. Twitter and a corporate blog may also be helpful in increasing website traffic, but they are not as directly targeted as Google AdWords. Google Chrome and Google Analytical Thinking are not relevant to increasing website traffic.

George Wants to Increase the Number of Visits to His