A retailer that carries a broad variety and deep assortment of stock,offers customer services,and are organized into separate departments for displaying merchandise is called a:
A) category killer
B) department store
C) discount retailer
D) home improvement centre
E) specialty retailer

Question

Quizplus · Accepted Answer

A department store is the best choice based on the provided characteristics. A department store typically carries a wide range of products across multiple categories and has separate departments for each category, such as clothing, cosmetics, home goods, and electronics. They also offer customer services, such as gift wrapping and personal shopping. While category killers and home improvement centers may have deep assortments in specific product categories, they do not necessarily have a broad variety of stock or organize their merchandise into separate departments. Discount retailers and specialty retailers may have a limited selection of products or focus on a narrow product category.

A Retailer That Carries a Broad Variety and Deep Assortment