Ivana's service expectations about a gift store she had never been in before would be based predominately on:
A) her experience at other similar gift stores
B) all of her previous shopping experiences
C) her price/quality perception
D) her word-of-mouth with her friends
E) her most recent retail experience

Question

Quizplus · Accepted Answer

Ivana's service expectations about a gift store she had never been in before would be based predominately on her experience at other similar gift stores as it would give her an idea of what to expect in terms of product offerings, customer service, and overall shopping experience.

Ivana's Service Expectations About a Gift Store She Had Never