Marta believes that a leader is someone who is charismatic, encouraging, and forceful. In this case, one might call this concept of a leader a:

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This concept of a leader is a prototype, which is a standard or model that is used to compare and evaluate other things. Marta has a specific prototype in mind for what a leader should be, based on certain traits she believes are important.

Marta Believes That a Leader Is Someone Who Is Charismatic