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A Taste of Greece, a Restaurant Chain That Is Known

Question 260

Multiple Choice

A Taste of Greece, a restaurant chain that is known for its Extra Juicy Gyro sandwich, wants to encourage repeat purchases and create customer loyalty.Which sales promotion should it employ?


A) a game with food prizes
B) a two-for-the-price-of-one deal
C) a coupon for a free soft drink with a Gyro purchase
D) free Extra Juicy Gyro samples at local fairs and concerts
E) a trading stamp program, which allows buyers to earn free food after making a certain number of purchases

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