Items such as large household appliances that require installation and delivery demonstrate the buyer requirements of __________.
A) information
B) convenience
C) variety
D) pre- or postsale services
E) adaptability
Correct Answer:
Verified
Q183: Customer convenience is an important consideration when
Q193: two types of channel conflict are
A) wholesaler
Q195: Driving time,proximity,hours of operation,and the usability of
Q195: Channels are typically designed to satisfy one
Q196: Q197: choosing the appropriate marketing channel,a firm should Q199: most important consideration in choosing a marketing Q201: channel member (producer,wholesaler,or retailer)who coordinates,directs,and supports other Q202: firm becomes a channel captain because it Q203: firm becomes a channel captain because it
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