Using _________, many retailers deliberately sell products below their normal prices (and sometimes below cost) to attract attention and induce additional store traffic.
A)customary pricing
B)above-market pricing
C)loss-leader pricing
D)prestige pricing
E)skimming pricing

Question

Quizplus · Accepted Answer

Loss-leader pricing is a strategy in which retailers sell products at a loss to attract customers to their store, with the hope of them purchasing other profitable and related products.

Using _________, Many Retailers Deliberately Sell Products Below Their Normal