Which of the following statements regarding goods is most accurate?
A) In order to be classified as a product, an item must appeal to all five senses.
B) Music is not considered a product because it only involves a single sense-hearing.
C) In addition to appealing to the senses, some products also have intangible attributes.
D) To market a product that contains visual attributes you cannot use an auditory medium.
E) The aroma of chocolate chip cookies is considered a product because it affects one's senses.
Correct Answer:
Verified
Q2: Product refers to
A)a tangible good received in
Q3: A product that has tangible attributes that
Q4: A product is a good, service, or
Q5: Consumer product classifications are based upon three
Q7: A product is a good, service, or
Q8: The _, introduced in 2001 and now
Q9: A _ is the marketing term for
Q10: An item consumed in one or a
Q11: The Economist magazine predicts that the _,
Q20: Which of the following is the best
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