Factors such as specifying product features and marketing strategy and necessary financial projections are a part of which stage of the new-product process?
A)idea generation
B)market testing
C)business analysis
D)development
E)commercialization

Question

Quizplus · Accepted Answer

The factors such as specifying product features, marketing strategy, and financial projections are a part of the business analysis stage of the new-product process where the potential profitability of the product is evaluated.

Factors Such as Specifying Product Features and Marketing Strategy and Necessary