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A Direct Forecast Involves Estimating the Value to Be Forecast

Question 212

Multiple Choice

A direct forecast involves estimating the value to be forecast


A) and selecting the alternative that holds the greatest consensus within the management team.
B) halving the highest values and doubling the lowest values to determine an acceptable forecast range.
C) and making decisions without any intervening steps.
D) following a prescribed set of "directives" established before the research was even begun.
E) always selecting the forecasting alternative that would allow a firm to survive financially even if the forecasts were totally incorrect.

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