FedEx and UPS are converting their delivery trucks with standard diesel engines to more fuel-efficient and cleaner technologies, such as hybrid-electric vehicles.These vehicles can cut fuel costs by half and lower fuel emissions by 90 percent.This is an example of

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FedEx and UPS are implementing green marketing by converting their delivery trucks to more fuel-efficient and cleaner technologies, which can lower fuel emissions by 90% and cut fuel costs by half. Green marketing involves promoting environmentally friendly products or practices to appeal to environmentally conscious consumers.

FedEx and UPS Are Converting Their Delivery Trucks with Standard