A focused differentiator has the advantage of:
A)selling on non-price factors, such as design or customer service.
B)producing a large product variety without a large cost penalty.
C)producing a basic offering that is relatively inexpensive to produce and deliver.
D)being able to respond to demands for deep price discounts.
E)being able to initiate a price war in order to grow volume and drive its weaker rivals out of the industry.

Question

A focused differentiator has the advantage of:
A)selling on non-price factors, such as design or customer service.
B)producing a large product variety without a large cost penalty.
C)producing a basic offering that is relatively inexpensive to produce and deliver.
D)being able to respond to demands for deep price discounts. 
E)being able to initiate a price war in order to grow volume and drive its weaker rivals out of the industry.

Quizplus · Accepted Answer

A focused differentiator can stand out in the market by offering unique features or services that are valued by customers and not solely based on price. This can increase customer loyalty and willingness to pay a premium price for the differentiated product or service.

A Focused Differentiator Has the Advantage Of