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Which of the Following Statements About the Basic Control Unit

Question 98

Multiple Choice

Which of the following statements about the basic control unit for designing sales territories is true?


A) As a general rule,large units are preferable to small ones
B) Large control units make is easier to adjust sales territories when conditions warrant
C) A metropolitan statistical area (MSA) is too large an area to ever be considered a basic control unit
D) Basic control units represent the most basic geographic area that will be used to form sales territories
E) In general,organizations prefer large geographic control units because the large units simplify the comparison process that is necessary for evaluation of the sales effort

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