The ability of customers to avail themselves of numerous websites for almost anything they want and the ability to engage in electronic dialogue with marketers for the purpose of making informed decisions are dimensions of __________, one of the reasons consumer shop and buy online.
A)choice
B)communication
C)customization
D)control
E)compatibility

Question

Quizplus · Accepted Answer

Choice A is correct because the ability of customers to avail themselves of numerous websites for almost anything they want is a dimension of choice, one of the reasons consumers shop and buy online.

The Ability of Customers to Avail Themselves of Numerous Websites